An edition of Perspectives on Public Relations Research (1999)

Perspectives on Public Relations Research

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Cover of: Perspectives on Public Relations Research by Danny Moss, Danny Moss
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Last edited by ImportBot
July 29, 2014 | History
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An edition of Perspectives on Public Relations Research (1999)

Perspectives on Public Relations Research

by

  • 2 Want to read

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Publish Date
Publisher
Routledge
Language
English
Pages
288

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Previews available in: English

Subjects

Public relations, Corporations, Congresses, Sociétés, Congrès, Relations publiques, BUSINESS & ECONOMICS, Public Relations
Edition Availability
Cover of: Perspectives on Public Relations Research
Perspectives on Public Relations Research
2008, Taylor & Francis Group
in English
Cover of: Perspectives on Public Relations Research
Perspectives on Public Relations Research
2008, Taylor & Francis Group
in English
Cover of: Perspectives on Public Relations Research
Perspectives on Public Relations Research
2008, Taylor & Francis Group
in English
Cover of: Perspectives on Public Relations Research
Perspectives on Public Relations Research
2008, Taylor & Francis Group
in English
Cover of: Perspectives on Public Relations Research
Perspectives on Public Relations Research
2008, Taylor & Francis Group
in English
Cover of: Perspectives on Public Relations Research
Perspectives on Public Relations Research
2002, Routledge
in English
Cover of: Perspectives on public relations research
Perspectives on public relations research
2000, Routledge
in English
Cover of: Perspectives on Public Relations Research
Perspectives on Public Relations Research
December 10, 1999, Routledge
in English

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Book Details

First Sentence

"Mintzberg (1983) traced the origin of management theory to neoclassical microeconomics, a theory based on the assumption of a rational, economic man (women did not exist in classical theory) who maximized some criterion important to him - utility in the case of consumers and profits in the case of entrepreneurs."

Edition Notes

Routledge Advances in Management and Business Studies

ID Numbers

Open Library
OL7486982M
Internet Archive
perspectivesonpu00moss
ISBN 10
0415217679
ISBN 13
9780415217675
Library Thing
6799565

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Internet Archive item record

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
July 29, 2014 Edited by ImportBot import new book
April 6, 2014 Edited by ImportBot Added IA ID.
June 15, 2012 Edited by AMillarBot remove edition notes from title (Routledge Advances in Management and Business Studies)
August 6, 2010 Edited by IdentifierBot added LibraryThing ID
April 29, 2008 Created by an anonymous user Imported from amazon.com record