An edition of Future of the multinational company
(2003)
Future of the multinational company
by Julian M. Birkinshaw
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Bringing together the leading authorities on globalization and international business, this book looks ahead to the new challenges facing international companies in this new economy.
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Previews available in: English
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International business enterprisesShowing 2 featured editions. View all 2 editions?
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Future of the multinational company
2003, John Wiley & Sons. Ltd.
in English
0470850655 9780470850657
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Book Details
Table of Contents
Rival states, rival firms
The (a)political multinational : state-firm rivalry revisited / Louis Turner
The moral response to capitalism : can we learn from the Victorians? / John Dunning
The multi-home-based multinational : combining global competitiveness and local innovativeness / Erjan Selvell
Regional multinationals : the location-bound drivers of global strategy / Alan Rugman and Alain Verbeke
Managing the multinational enterprise
The evolving multinational : strategy and structure in Latin American operations, 1990-2000 / Jose de la Torre, Jose Paulo Esperanca and Jon Martinez
Risk and the dynamics of globalization / Don Lessard
The global OEM : the transformation of Asian supplier companies / Anthony Leung and George Yip
Designing multinationals : is it all over now? / Lawrence Franko
The customer-focused multinational : revisiting the Stopford and Wells model in an era of global customers / Julian Birkinshaw and Siri Terjesen
Geography as a design variable / Eleanor Westney
Regional organizations : beware of the pitfalls / Paul Verdin, Venkat Subramanian, Alice de Koning and Eline Van Poeck
The metanational : the next step in the evolution of the multinational enterprise / Yves Doz, Jose Santos and Peter Williamson
Rejuvenating the mature business
The critical role of sense-making in rejuvenating the mature business / John Stopford and Charles Baden-Fuller
The invisible underpinnings of corporate rejuvenation: purposeful action taking by individuals / Sumantra Ghoshal and Heike Bruch
Rejuvenation revisited : identifying and managing strategy decay and innovation / Peter Williamson
Racing to be second : innovation through imitation / Costas Markides
Who needs multinationals? : lessons from open-source software / Rob Grant, Andrea Lipparini, Gianni Lorenzoni, and Elaine Romanelli.
Edition Notes
Includes bibliographical references (p. [245]-255) and index.
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| September 11, 2024 | Edited by MARC Bot | import existing book |
| July 17, 2021 | Edited by ImportBot | import existing book |
| February 6, 2019 | Created by MARC Bot | import existing book |