| Record ID | marc_nuls/NULS_PHC_180925.mrc:343150805:1324 |
| Source | marc_nuls |
| Download Link | /show-records/marc_nuls/NULS_PHC_180925.mrc:343150805:1324?format=raw |
LEADER: 01324nam 2200337Ia 4500
001 9921635550001661
005 20150423135510.0
008 030220s2002 nyu 000 0 eng d
020 $a1885747462
035 $a(CSdNU)u109869-01national_inst
035 $a(OCoLC)51712757
035 $a(Sirsi) 01-AAP-2845
040 $aCNU$cCNU
049 $aCNUM
090 $aHF5415.13$b.C64 2002
100 1 $aCohen, Marsha.
245 00 $aMarketing to the 50+ population /$cby Marsha Cohen and the editors of EPM Communications, Inc.
246 30 $aMarketing to the 50 plus population
260 $aNew York, NY :$bEPM Communications, Inc.,$c2002.
300 $avii, 167 p. :$bill. ;$c28 cm.
504 $aIncludes bibliographical references (p. 153-162.)
650 0 $aMarketing$zUnited States$xManagement.
650 0 $aMarket segmentation$zUnited States.
650 0 $aOlder consumers$zUnited States$xAttitudes.
650 0 $aMiddle-aged consumers$zUnited States$xAttitudes.
650 0 $aAffluent consumers$zUnited States$xAttitudes.
650 0 $aConsumers' preferences$zUnited States.
710 2 $aEPM Communications, Inc.
948 $a02/20/2003$b02/20/2003
994 $aX0$bCNU
999 $aHF 5415.13 C64 2002$wLC$c1$i31786101372081$d6/22/2004$e6/14/2004 $f3/19/2004$g1$lCIRCSTACKS$mNULS$n1$rY$sY$tBOOK$u2/20/2003