MARC Record from marc_nuls

LEADER: 01658pam 22003494a 4500
001 9919217870001661
005 20150423114728.0
008 050113s2005 njua 001 0 eng
010 $a 2005001068
020 $a0471708682 (cloth)
024 3 $a9780471708681
035 $a(CSdNU)u248864-01national_inst
035 $a(OCoLC)57506569
040 $aDLC$cDLC
042 $apcc
043 $an-us-de
049 $aCNUM
050 00 $aHD9397.D644$bC35 2005
082 00 $a338.7/66342/09751$222
100 1 $aCalagione, Sam,$d1969-
245 10 $aBrewing up a business :$badventures in entrepreneurship from the founder of Dogfish Head Craft Brewery /$cSam Calagione.
260 $aHoboken, N.J. :$bJohn Wiley,$cc2005.
300 $axvi, 256 p. :$bill. ;$c24 cm.
500 $aIncludes index.
505 0 $aThe unconventional beginnings of an entrepreneur -- Business from the inside out -- Keeping your balance -- Creating a business offering -- Crafting a brand in a cookie-cutter world -- Marketing on a small business budget -- Publicity stunts (are poorly named) -- Stalking the killer app -- Selling distinction, specialization, and variety -- Cash is king (well, sort of) -- Leadership -- Effectively managing employees -- Working towards irrelevance -- To small business success.
610 20 $aDogfish Head Craft Brewery.
650 0 $aMicrobreweries$zDelaware.
650 0 $aEntrepreneurship$zDelaware.
650 0 $aSmall business$zDelaware.
949 $aHD 9397.D644 C35 2005$i31786102270979
994 $a92$bCNU
999 $aHD 9397.D644 C35 2005$wLC$c1$i31786102270979$d8/13/2013$e7/23/2013 $lCIRCSTACKS$mNULS$n1$rY$sY$tBOOK$u6/27/2005