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MARC Record from Library of Congress

Record ID marc_loc_2016/BooksAll.2016.part32.utf8:118014407:1684
Source Library of Congress
Download Link /show-records/marc_loc_2016/BooksAll.2016.part32.utf8:118014407:1684?format=raw

LEADER: 01684cam a22003254a 4500
001 2005001068
003 DLC
005 20060722212710.0
008 050113s2005 njua 001 0 eng
010 $a 2005001068
020 $a9780471708681
020 $a0471708682 (cloth)
040 $aDLC$cDLC$dDLC
042 $apcc
043 $an-us-de
050 00 $aHD9397.D644$bC35 2005
082 00 $a338.7/66342/09751$222
100 1 $aCalagione, Sam,$d1969-
245 10 $aBrewing up a business :$badventures in entrepreneurship from the founder of Dogfish Head Craft Brewery /$cSam Calagione.
260 $aHoboken, N.J. :$bJohn Wiley,$cc2005.
300 $axvi, 256 p. :$bill. ;$c24 cm.
500 $aIncludes index.
505 0 $aThe unconventional beginnings of an entrepreneur -- Business from the inside out -- Keeping your balance -- Creating a business offering -- Crafting a brand in a cookie-cutter world -- Marketing on a small business budget -- Publicity stunts (are poorly named) -- Stalking the killer app -- Selling distinction, specialization, and variety -- Cash is king (well, sort of) -- Leadership -- Effectively managing employees -- Working towards irrelevance -- To small business success.
610 20 $aDogfish Head Craft Brewery.
650 0 $aMicrobreweries$zDelaware.
650 0 $aEntrepreneurship$zDelaware.
650 0 $aSmall business$zDelaware.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/toc/ecip056/2005001068.html
856 42 $3Contributor biographical information$uhttp://www.loc.gov/catdir/enhancements/fy0621/2005001068-b.html
856 42 $3Publisher description$uhttp://www.loc.gov/catdir/enhancements/fy0621/2005001068-d.html