| Record ID | marc_loc_2016/BooksAll.2016.part22.utf8:32875648:935 |
| Source | Library of Congress |
| Download Link | /show-records/marc_loc_2016/BooksAll.2016.part22.utf8:32875648:935?format=raw |
LEADER: 00935cam a2200253 a 4500
001 92142266
003 DLC
005 19940827111245.8
008 920403s1991 gw a b 001 0 ger
010 $a 92142266 //r94
020 $a340913218X
040 $aDLC$cDLC$dDLC
043 $ae------
050 00 $aHF5415.127$b.L36 1991
100 1 $aLangner, Heike.
245 10 $aSegmentierungsstrategien für den europäischen Markt /$cHeike Langner.
260 $aWiesbaden :$bGabler,$cc1991.
300 $axiv, 255 p. :$bill. ;$c24 cm.
490 1 $aNeue betriebswirtschaftliche Forschung ;$v84
504 $aIncludes bibliographical references (p. 227-251) and index.
650 0 $aMarket segmentation$zEuropean Economic Community countries.
650 0 $aMarketing$zEuropean Economic Community countries.
650 0 $aStrategic planning$zEuropean Economic Community countries.
830 0 $aNeue betriebswirtschaftliche Forschung ;$vBd. 84.