| Record ID | marc_columbia/Columbia-extract-20221130-007.mrc:8127660:1432 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-007.mrc:8127660:1432?format=raw |
LEADER: 01432mam a22003614a 4500
001 3006146
005 20221019190438.0
008 000703s2000 enk 001 0 eng d
015 $aGBA0-36791
035 $a(OCoLC)44532786
035 $a(OCoLC)ocm44532786
035 $9ATF1559CU
035 $a(NNC)3006146
035 $a3006146
040 $aUKM$cUKM$dNIC
042 $apcc
050 4 $aHF5415.55$b.S76 2000
082 04 $a658.812$221
100 1 $aStone, Merlin,$d1948-$0http://id.loc.gov/authorities/names/n84135980
245 10 $aCustomer relationship marketing :$bget to know your customers and win their loyalty /$cMerlin Stone, Neil Woodcock and Liz Machtynger.
250 $a2nd ed.
260 $aLondon :$bKogan Page in association with Marketing magazine,$c2000.
300 $axii, 228 pages ;$c24 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
490 1 $aMarketing in action series
504 $aIncludes index.
650 0 $aRelationship marketing.$0http://id.loc.gov/authorities/subjects/sh96005326
650 0 $aCustomer relations.$0http://id.loc.gov/authorities/subjects/sh85034963
700 1 $aWoodcock, Neil.$0http://id.loc.gov/authorities/names/nr00030462
700 1 $aMachtynger, Liz.$0http://id.loc.gov/authorities/names/nb99143566
830 0 $aMarketing in action series.$0http://id.loc.gov/authorities/names/no95051767
852 00 $boff,bus$hHF5415.55$i.S76 2000g