MARC record from Internet Archive

LEADER: 05951cam 2201021 a 4500
001 ocn461279005
003 OCoLC
005 20220919104432.0
008 091022s2010 enkab b 001 0 eng
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016 7 $a015595478$2Uk
020 $a9781848311473$q(pbk.)
020 $a1848311478$q(pbk.)
020 $a9781848311541$q(pbk.)
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035 $a(OCoLC)461279005
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043 $as-bl---
050 4 $aF2651.F55$bG72 2010
082 04 $a307.768098115$222
100 1 $aGrandin, Greg,$d1962-
245 10 $aFordlandia :$bthe rise and fall of Henry Ford's forgotten jungle city /$cGreg Grandin.
246 30 $aRise and fall of Henry Ford's forgotten jungle city
250 $a[New edition].
260 $aLondon :$bIcon,$c©2010.
300 $axii, 416 pages :$billustrations, maps ;$c22 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aOriginally published: Metropolitan Books, 2009.
504 $aIncludes bibliographical references and index.
505 0 $aIntroduction : Nothing is wrong with anything ---- Part I. Many things otherwise inexplicable. 1. Under an American flag -- 2. The cow must go -- 3. Absolute Americanisms -- 4. That's where we sure can get gold -- 5. Fordville -- 6. They will all die -- 7. Everything Jake -- 8. When Ford comes ---- Part II. 2. Lord Ford. 9. Two rivers -- 10. Smoke and ash -- 11. Prophesied subjection -- 12. The Ford way of thinking -- 13. What would you give for a good job? -- 14. Let's wander out yonder -- 15. Kill all the Americans --- Part III. Rubber Rouge. 16. American pastoral -- 17. Good lines, straight and true -- 18. Mountains of the moon -- 19. Only God can grow a tree -- 20. Standard practices -- 21. Bonfire of the Caterpillars -- 22. Fallen empire of rubber -- 23. Tomorrow land ---- Epilogue : Still waiting for Henry Ford.
520 $aIn 1927, Henry Ford, the richest man in the world, bought a tract of land twice the size of Delaware in the Brazilian Amazon. His intention was to grow rubber, but the project rapidly evolved into a more ambitious bid to export America itself, along with its golf courses, ice-cream shops, bandstands, indoor plumbing, and Model Ts rolling down broad streets. Fordlandia, as the settlement was called, quickly became the site of an epic clash. On one side was the car magnate, lean, austere, the man who reduced industrial production to its simplest motions; on the other, the Amazon, lush, extravagant, the most complex ecological system on the planet. Ford's early success in imposing time clocks and square dances on the jungle soon collapsed, as indigenous workers, rejecting his midwestern Puritanism, turned the place into a ribald tropical boomtown. Fordlandia's eventual demise as a rubber plantation foreshadowed the practices that today are laying waste to the rain forest. More than a parable of one man's arrogant attempt to force his will on the natural world, Fordlandia depicts a desperate quest to salvage the bygone America that the Ford factory system did much to dispatch. As Greg Grandin shows in this gripping and mordantly observed history, Ford's great delusion was not that the Amazon could be tamed but that the forces of capitalism, once released, might yet be contained.
600 10 $aFord, Henry,$d1863-1947.
610 20 $aFord Motor Company$xInfluence$xHistory$y20th century.
650 0 $aPlanned communities$zBrazil$xHistory$y20th century.
650 0 $aRubber plantations$zBrazil$zFordlândia$xHistory$y20th century.
651 0 $aFordlândia (Brazil)$xHistory.
651 0 $aBrazil$xCivilization$xAmerican influences$xHistory$y20th century.
650 6 $aCollectivités nouvelles$zBrésil$xHistoire$y20e siècle.
650 6 $aPlantations d'arbres à caoutchouc$zBrésil$zFordlândia$xHistoire$y20e siècle.
600 17 $aFord, Henry,$d1863-1947.$2fast$0(OCoLC)fst00035612
610 27 $aFord Motor Company.$2fast$0(OCoLC)fst00546509
650 7 $aCivilization$xAmerican influences.$2fast$0(OCoLC)fst00862901
650 7 $aInfluence (Literary, artistic, etc.)$2fast$0(OCoLC)fst00972484
650 7 $aPlanned communities.$2fast$0(OCoLC)fst01065198
650 7 $aRubber plantations.$2fast$0(OCoLC)fst01738044
651 7 $aBrazil.$2fast$0(OCoLC)fst01206830
651 7 $aBrazil$zFordlândia.$2fast$0(OCoLC)fst01877770
651 7 $aFordlândia$2gnd
650 7 $aStädtebau$zBrasilien$yGeschichte.$2idsbb
650 7 $aAutomobilindustrie$zUSA$yGeschichte.$2idsbb
650 7 $aGummiindustrie$yGeschichte.$2idsbb
651 7 $aBrasilien$yGeschichte 20. Jh.$2idsbb
651 7 $aFordlândia.$2idsbb
648 7 $a1900-1999$2fast
655 7 $aHistory.$2fast$0(OCoLC)fst01411628
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