| Record ID | ia:completeguidetod00bobg |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/completeguidetod00bobg/completeguidetod00bobg_marc.xml |
| Download MARC binary | https://www.archive.org/download/completeguidetod00bobg/completeguidetod00bobg_meta.mrc |
LEADER: 04870cam 22006254a 4500
001 ocm48661705
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005 20160207184949.0
008 011218s2002 nyua b 001 0 eng
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050 00 $aT385$b.C5487 2002
082 00 $a741.6/0285$221
245 04 $aThe complete guide to digital graphic design /$cconsultant editors, Bob Gordon and Maggie Gordon.
246 30 $aDigital graphic design
260 $aNew York :$bWatson-Guptill Publications,$c2002.
300 $a224 pages :$billustrations (some color) ;$c26 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (page 218) and index.
505 0 $aDesign basics -- The value of design basics -- Primary shapes -- Point, line, and area -- Dynamics, emphasis, and contrast -- The mechanics of type -- Designing with type -- The design process -- Layout -- Document signposting -- Image selection -- Designing with color -- Surface design -- Design for print -- The software -- Screen to proof -- Proofing -- The printing process -- Finishing -- Choosing paper -- Case history -- Design for signage -- Graphic design and signage design -- Design considerations -- Planning and production -- Case history -- Design for exhibition -- The nature of exhibition design -- Exhibition graphics processes -- Design considerations -- Planning and production -- Case history -- Screen design -- Design for the Internet -- What is the Internet? -- Browsers -- The challenge for the print designer -- Monitor resolution -- File sizes -- color and typography -- Web graphics -- HTML -- WYSIWYG -- Interactivity -- Java and Javascript -- Developing a Web design strategy -- Planning and production -- Case history -- Design for multimedia -- The differences between multimedia and Web design -- The design process -- Authoring applications and their roles -- Planning and production -- Case history -- Design for games -- Type/color/image -- Range of achievable color -- Color attributes -- Understanding digital image-making -- Scanning and resolution -- File formats for bitmapped images -- Working with bitmap images in painting programs -- Working with drawing images in vector programs.
520 1 $a"An up-to-the-minute and inspiring review of the evolving processes and new technologies in the fast-changing world of graphic design, The Complete Guide to Digital Graphic Design will be essential reading for anyone studying or practising in this broadest of industries. Starting with a showcase of some of the best practitioners in the fields of print, exhibition design, advertising, signage, packaging, multimedia and the Web, this profusely illustrated and authoritative handbook also provides in-depth information on design basics such as type, colour and images." "The coverage of the multitude of technical issues confronting today's graphic designers, coupled with stunning examples of graphics from around the world, makes the book ideal both for those studying graphic design and for those employed in graphics who feel the need to hone their technical and theoretical skills."--Jacket.
650 0 $aComputer graphics.
650 0 $aImage processing$xDigital techniques.
650 0 $aGraphic arts.
650 4 $aGra ficas en computadora.
650 4 $aProcesamiento de ima genes.
650 4 $aArtes gra ficas.
650 7 $aComputer graphics.$2fast$0(OCoLC)fst00872119
650 7 $aGraphic arts.$2fast$0(OCoLC)fst00946595
650 7 $aImage processing$xDigital techniques.$2fast$0(OCoLC)fst00967508
700 1 $aGordon, Bob,$d1944-
700 1 $aGordon, Maggie.
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