An edition of Globalisation in theory (2002)

Globalisation in theory

by Ken'ichi Omae

Ken'ichi Omae, Ken'ichi Omae

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Last edited by MARC Bot

March 7, 2023 | History

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An edition of Globalisation in theory (2002)

Globalisation in theory

Discusses Kenichi Ohmae's theory of globalization and his vision of a borderless world. Explains the importance of a global strategy to corporations seeking to do business on a worldwide level; the three C'S-consumers, competition, and individual companies and their relationship to a successful global business strategy; and distinction is drawn between the traditional multinational corporation and the global corporation.

Publish Date

2002

Publisher

Films for the Humanities & Sciences

Language

English

Pages

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Book Details

Edition Notes

Originally released in 1993.

DVD.

Published in: Princeton, N.J
Series: Globalisation -- module 1
Other Titles: Globalization in theory

The Physical Object

Format: [videorecording] /
Pagination: 1 videodisc (28 min.)
Number of pages: 28

ID Numbers

Open Library: OL47072265M
OCLC/WorldCat: 57667074

Source records

marc_nuls MARC record

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Created March 7, 2023
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March 7, 2023

Created by MARC Bot

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Globalisation in theory

by Ken'ichi Omae